Account Director, Sports & Entertainment (Remote - US only)

Must be based in the United States and working Eastern Time hours. This is a full-time account leadership role at an enterprise influencer marketing platform that runs creator campaigns for consumer brands across TikTok, Instagram and YouTube. You will own one major sports and entertainment client account end to end, covering sportsbook, fantasy and live event campaigns. The account is newly won and growing, and you will join with campaigns already live after a handover from an interim lead. Some weekend work is required because campaigns are timed around games and events.

What you'll do

• Own the client relationship and retention on the account, acting as the senior contact for strategy, approvals, escalations and commercial conversations.
• Set casting strategy, creator tiers and mix, and negotiate fees and usage rights before contracts are signed.
• Oversee every live campaign from creator outreach through to posts going live, tracking spend and delivery against the contracted plan.
• Agree KPIs with the client, monitor views, CPV and CPM in flight, and adjust creator mix and creative based on results.
• Manage two Campaign Managers, setting priorities, reviewing their work and giving direct feedback.
• Run post-campaign debriefs and apply the learnings to the next brief.

What you need

• At least five years of agency-side experience running creator programmes for sportsbook, daily fantasy or fantasy sports brands, or for US league partnerships such as the NFL or NBA.
• Ability to show real performance numbers, such as CPV hit rates, monthly creator and post volumes, and typical turnaround from outreach to live.
• Working knowledge of FTC disclosure rules and the age gates, state restrictions and platform policies that apply to betting and fantasy content.
• Experience managing a senior client relationship and team leads while staying close to day-to-day delivery.
• Comfortable with short lead times and shifting priorities, and open to weekend work.
• Currently using Claude or similar AI tools in your own day-to-day work, with examples of workflows that saved time or improved output.
• Not currently working for a competing sportsbook, daily fantasy or betting brand.

Applicants must be based in: United States.

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