Field Marketing Manager, Enterprise (Remote, Germany)
Candidates must be based in Germany and able to travel regularly across the DACH region and wider EU. A technology company with a non-profit parent is building a new business-to-business product for European organizations: a privacy-first, data-safe software bundle for browsing and productivity. Ahead of a planned product launch in early 2027, the company is growing its EU demand generation team and hiring a senior field marketer to own the DACH region and the broader EU enterprise market. This is a hands-on role that combines regional strategy with on-the-ground execution, working closely with Sales and Product Marketing.
What you'll do
- Co-create the quarterly DACH and EU field plan with Sales, turning priority accounts and stakeholder goals into a sequenced engagement plan.
- Design and run a focused set of high-touch programs such as executive roundtables, private briefings, technical workshops, and a small number of selected industry events.
- Define the intended outcome for each program, including target stakeholders, the next step with each account, and the seller handoff and follow-up.
- Own the regional field budget, agency and vendor relationships, timelines, and execution quality.
- Develop and localize program narratives and buyer assets into German, reviewed for enterprise IT, security, privacy, procurement, and works council audiences.
- Report on program performance using pipeline and engagement data, and feed market insight back into messaging and field playbooks.
What you need
- 5+ years of experience in field marketing, account-based marketing, enterprise events, or regional go-to-market for B2B software, security, or IT products.
- Proven ability to independently own a regional plan, budget, vendors, and senior Sales relationships.
- Native German and fluent English; French is a plus. Familiarity with Austrian and Swiss enterprise markets is an advantage.
- Solid understanding of enterprise buying groups, including IT, security, privacy, procurement, and works council stakeholders.
- Experience designing programs for named accounts and translating event activity into specific seller next steps.
- Comfortable in an early-stage, ambiguous environment with high ownership and regular regional travel.
Applicants must be based in: Germany.
How to apply
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