Media Buyer & Creative Strategist
This remote role suits an experienced paid advertising specialist who enjoys combining campaign data with creative thinking. It sits with a performance-focused digital marketing agency that runs lead-generation campaigns for local home-service businesses across North America. The work centres on Meta and Google Ads, and on turning performance insights into stronger hooks, messages and video or image assets. The position is open to candidates in LATAM, Africa and Eastern Europe and requires working hours that overlap with U.S. business time. It is best suited to someone organised, analytical and comfortable owning results across several accounts.
What you'll do
- Launch, manage and optimise Meta and Google Ads campaigns for home-service clients
- Oversee budgets, audience targeting and performance across multiple client accounts
- Develop advertising hooks, messaging angles, offers and creative concepts
- Design and run structured creative tests and analyse the results
- Write creative briefs and give actionable feedback to designers, editors and copywriters
- Report on campaign performance and recommend optimisations to stakeholders
What you need
- Proven hands-on experience managing both Meta Ads and Google Ads campaigns
- Experience running creative testing that delivers measurable improvements
- Experience managing several client advertising accounts at once
- Familiarity with metrics such as cost per lead, conversion rate, lead quality and ROAS
- Strong organisational skills and clear written communication
- Availability to work during U.S. business hours (9:00 AM to 5:00 PM PST)
Open to applicants anywhere in the world.
How to apply
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