Growth Marketing Lead (Remote - Worldwide)

Candidates must be able to work significant hours overlapping with one of the Americas time zones. Pay note: Ranges are for US-based hires. Pay in California, Washington, New York, New Jersey and Connecticut is $210,000 - $250,000; in all other US states it is $178,500 - $212,500. Final pay depends on location, experience and skillset. This is an individual-contributor growth role at a fast-growing education technology company whose communication app is used by schools and families around the world. The company is looking for a leader who will own how it attracts new families who are not yet part of its existing network, across two consumer products that already have large monthly audiences. The role suits someone who will set strategy and also run experiments hands-on, starting as a one-person growth function and building systems over time.

What you'll do

• Set and own the strategy for acquiring new paid users across paid and unpaid channels, starting with social and influencer partnerships
• Design, launch and analyze growth experiments end to end, and make clear decisions to scale or stop them
• Find and validate new acquisition channels through hands-on tests first, then scale the winners with agencies, tools and automation
• Define success metrics and ROI thresholds that guide budget and priorities
• Work with Product, Creative and Product Marketing on messaging, landing pages and onboarding flows that improve conversion
• Build a repeatable experimentation and measurement framework for fast iteration

What you need

• 8+ years of experience in growth, performance or consumer marketing, ideally at high-growth consumer or marketplace companies
• A track record of owning acquisition outcomes end to end, not just one channel
• Strong analytical skills for judging ROI, conversion and growth trade-offs
• Experience as a generalist in a small or mid-sized company (roughly 30-150 people) where you owned marketing broadly
• Depth in at least one acquisition channel such as paid social, influencer, partnerships, SEO or SEM
• Comfortable working autonomously in ambiguous settings, with clear written and verbal communication in English

Open to applicants anywhere in the world.

How to apply

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