Integrated Campaign Manager (Remote - Worldwide)
Candidates must be based within the UTC-6 to UTC+3 time zones. The company hires across 60+ countries, and listed hiring locations include Ireland, Portugal, the United Kingdom, Spain, Brazil, Colombia, South Africa and Canada. A fast-growing global employment platform that helps companies hire, pay and support talent in many countries is looking for an Integrated Campaign Manager. You will plan and run multi-channel growth campaigns aimed at prospective customers, with the goal of turning target accounts into pipeline and moving open deals forward. The role reports to the Director of Demand Generation and Growth Marketing and works closely with product marketing, brand, digital, events, operations and sales. The company is fully remote and asynchronous in how it works.
What you'll do
- Plan and run multi-channel demand generation campaigns, such as content syndication, webinars, virtual events, email nurture streams, direct mail, referral programs and demo programs, aimed at net-new pipeline and open opportunities.
- Build quarterly campaign plans that combine always-on programs with high-impact moments, working backward from pipeline targets to set the channel mix and spend.
- Turn product positioning into campaign messages, offers and content, then test and refine them based on results.
- Create sales enablement assets (talk tracks, email templates, one-pagers) and align with BDR teams on follow-up so campaign interest becomes meetings.
- Manage timelines, budget and vendors, and be accountable for campaign ROI.
- Run A/B tests, performance reporting and retrospectives, and turn findings into repeatable playbooks. Explore the use of AI tools for research, segmentation, personalization and workflow automation.
What you need
- 6+ years in B2B integrated marketing or demand generation, with substantial ownership of demand gen, integrated campaigns, growth marketing or account-based marketing.
- A track record of campaigns tied to pipeline and revenue, not only engagement metrics.
- Working knowledge of attribution and pipeline measurement, and comfort with data-driven decisions.
- Hands-on experience with AI tools for campaign planning, content or workflow automation.
- Experience with Salesforce and HubSpot or comparable CRM and marketing automation platforms.
- Excellent written and spoken English, with confidence presenting strategy and results to senior stakeholders. A reliable home internet connection is required.
Open to applicants anywhere in the world.
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