Senior Field Marketing Manager (Remote - US only)
A fast-growing fintech company that offers corporate cards, banking, and spend management software is hiring a Senior Field Marketing Manager to build and lead field marketing for its Commercial segment. This is a strategy-plus-execution role that owns audience selection, integrated pipeline programs, and the planning relationship with Sales. The company positions this segment as one of its largest growth opportunities, so the role carries real ownership over results.
What you'll do
- Own the field marketing strategy, annual plan, budget, and pipeline targets for the Commercial segment
- Work with Commercial Sales leadership to set a shared planning cadence across Marketing, Sales, and SDR teams
- Analyze account, pipeline, industry, and geographic data to find the highest-potential audiences
- Build integrated campaigns across in-person events, digital, partners, content, direct mail, and account-based tactics
- Lead event strategy from regional programs to targeted executive dinners, partnering with the Events team on larger experiences
- Test new campaign ideas, define success criteria up front, and document repeatable playbooks
What you need
- 7+ years of B2B field marketing, demand generation, account-based marketing, or similar experience, ideally in SaaS, fintech, or another high-growth technology company
- Prior experience owning marketing strategy for a defined customer segment, region, industry, or sales organization
- A proven record of sourcing and accelerating pipeline through integrated programs
- Solid understanding of the B2B sales cycle and the ability to turn Sales priorities into marketing plans
- Strong command of pipeline and campaign metrics, with the ability to diagnose gaps and explain results to senior leaders
- Willingness to travel up to 40% for events, Sales meetings, and customer programs
- Must be based in the United States
How to apply
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