Senior Product Marketing Manager

A senior product marketing role based fully remote, owning positioning, launch planning and sales enablement for one product line within a B2B software business. The role sits between product, sales, customer success and marketing, turning complex capabilities into clear reasons for customers to act. It suits an experienced marketer who enjoys learning technical products deeply, speaking with customers, and building practical materials that teams actually use. The organisation serves multi-sided platforms and education-focused users, so an interest in student, university or employer outcomes will help.

What you'll do

• Own positioning and value propositions for a product line, grounded in customer needs and competitive differences
• Build and run the go-to-market plan and launch calendar with product and go-to-market partners
• Create sales and customer success enablement materials such as guides, decks, battlecards and training
• Lead customer interviews and win/loss research to refine audiences and priority use cases
• Track launch results and use feedback to improve future go-to-market work
• Bring market and customer insight into product planning and launch decisions

What you need

• 5+ years of B2B SaaS product marketing experience
• Track record of developing value propositions, launching products and enabling sales
• Experience with multi-sided platforms or HR/edtech is an advantage
• Comfortable using customer research and performance data to guide decisions
• Strong communicator who can influence cross-functional teams
• Able to structure ambiguous work and prioritise by impact

Open to applicants anywhere in the world.

How to apply

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