Outbound Sales Development Representative (Remote, Kenya)
A B2B sales technology company is hiring an outbound Sales Development Representative to build pipeline for its sales team. The company sells to small and mid-market businesses and has existing customer case studies to draw on. This is an execution-focused role with a defined outbound playbook and clear activity and conversion targets. AI tools are a core part of the daily workflow.
What you'll do
- Run high-volume outbound outreach by phone, email and LinkedIn to target SMB and mid-market accounts
- Research and qualify prospects against the company's ideal customer criteria, using intelligence tools and AI-assisted research
- Write short, personalized cold messages and handle objections while moving conversations toward a booked meeting
- Book qualified meetings for the sales team with clear qualification notes and context
- Keep accurate activity and pipeline records in the CRM and track volume, response and meeting metrics
- Test and refine messaging based on response data and team feedback
What you need
- Prior SDR, outbound sales or lead generation experience with a record of booking meetings
- Strong spoken and written English; the role is phone and email first
- Daily use of AI tools such as Claude or ChatGPT for research and outreach drafting
- Experience logging activity and managing pipeline in a CRM
- Able to work 3 weekdays plus 2 weekend days on a rotating shift basis, including both Saturday and Sunday; weekend availability is a hard requirement
- Able to submit a resume and a 1-2 minute video introduction as part of the application
Applicants must be based in: Kenya.
How to apply
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